/* ===========================================================
   3PG – wspólny system designu (3pg.css)
   Kolory z logo: azure #159BD6 · amber #F5A623 · grafit/szary
   =========================================================== */
:root{
  --navy:#16323F;
  --blue:#159BD6;
  --blue-2:#3CB3EA;
  --blue-deep:#0C6FA6;
  --orange:#F5A623;
  --orange-deep:#DD8E08;
  --orange-soft:rgba(245,166,35,.16);
  --ink:#20303A;
  --muted:#5B6570;
  --paper:#FFFFFF;
  --paper-2:#F2F8FC;
  --paper-3:#E4F3FB;
  --line:#DCE8F0;
  --line-2:rgba(255,255,255,.16);
  --font:'Plus Jakarta Sans',system-ui,sans-serif;
  --shadow:0 18px 50px -20px rgba(12,58,86,.28);
  --shadow-sm:0 8px 24px -12px rgba(12,58,86,.22);
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;overflow-x:clip}
body{background:var(--paper);color:var(--ink);font-family:var(--font);-webkit-font-smoothing:antialiased;line-height:1.55;overflow-x:clip}
a{color:inherit;text-decoration:none}
img{max-width:100%;height:auto}
.wrap{max-width:1240px;margin:0 auto;padding:0 36px}

/* ---- helpers ---- */
.eyebrow{display:inline-flex;align-items:center;gap:9px;font-size:12.5px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--blue)}
.eyebrow::before{content:"";width:11px;height:11px;background:var(--orange);border-radius:2px;flex:none}
.btn{display:inline-flex;align-items:center;gap:10px;padding:15px 26px;border-radius:11px;font-weight:700;font-size:15.5px;transition:transform .2s,box-shadow .2s,background .2s;cursor:pointer;border:0;font-family:var(--font)}
.btn-primary{background:var(--blue);color:#fff;box-shadow:var(--shadow)}
.btn-primary:hover{background:var(--blue-deep);transform:translateY(-2px)}
.btn-ghost{background:#fff;color:var(--navy);border:1px solid var(--line);box-shadow:var(--shadow-sm)}
.btn-ghost:hover{transform:translateY(-2px);border-color:var(--blue)}
.btn-orange{background:var(--orange);color:#3a2600;box-shadow:0 14px 36px -18px rgba(245,166,35,.9)}
.btn-orange:hover{background:var(--orange-deep);color:#fff;transform:translateY(-2px)}

section{padding:96px 0}
.sec-head{max-width:62ch;margin-bottom:52px}
.sec-head h2{font-size:clamp(29px,3.6vw,46px);line-height:1.08;letter-spacing:-.03em;font-weight:800;color:var(--navy);margin-top:16px}
.sec-head p{margin-top:18px;font-size:17.5px;color:var(--muted);line-height:1.6}
.sec-head.center{margin-left:auto;margin-right:auto;text-align:center}

.reveal{opacity:0;transform:translateY(26px);transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1)}
.reveal.in{opacity:1;transform:none}

/* ---- NAV ---- */
header.nav{position:sticky;top:0;z-index:60;background:rgba(255,255,255,.86);backdrop-filter:blur(14px);border-bottom:1px solid var(--line);transition:background .3s,box-shadow .3s,border-color .3s}
.nav-inner{display:flex;align-items:center;justify-content:space-between;height:76px;gap:24px;transition:height .3s cubic-bezier(.2,.7,.2,1)}
.logo{display:flex;align-items:center}
.logo img.brand{height:48px;width:auto;display:block;transition:height .3s cubic-bezier(.2,.7,.2,1)}
header.nav.scrolled{background:rgba(255,255,255,.97);box-shadow:0 8px 28px -14px rgba(10,37,64,.28);border-color:transparent}
header.nav.scrolled .nav-inner{height:60px}
header.nav.scrolled .logo img.brand{height:38px}
nav.links{display:flex;gap:30px;align-items:center}
nav.links a{font-size:14.5px;font-weight:600;color:var(--ink);opacity:.78;position:relative;padding:6px 0;transition:opacity .2s,color .2s}
nav.links a:hover{opacity:1;color:var(--blue)}
nav.links a.active{opacity:1;color:var(--blue)}
nav.links a::after{content:"";position:absolute;left:0;bottom:0;width:0;height:2px;background:var(--orange);transition:width .25s;border-radius:2px}
nav.links a:hover::after,nav.links a.active::after{width:100%}
.nav-cta{position:relative;display:inline-flex;align-items:center;gap:9px;background-image:linear-gradient(115deg,transparent 43%,rgba(255,255,255,.18) 50%,transparent 57%),linear-gradient(135deg,#0A5680,#0E76AE);background-size:260% 100%,100% 100%;background-position:-70% 0,0 0;background-repeat:no-repeat;color:#fff;padding:12px 22px;border-radius:11px;font-size:14px;font-weight:700;box-shadow:0 10px 24px -10px rgba(7,63,94,.85);animation:ctaShimmer 8s ease-in-out infinite;transition:padding .3s cubic-bezier(.2,.7,.2,1),font-size .3s cubic-bezier(.2,.7,.2,1),gap .3s,transform .2s,box-shadow .3s}
.nav-cta::before{content:"";width:9px;height:9px;border-radius:50%;background:var(--orange);flex:none;box-shadow:0 0 0 0 rgba(245,166,35,.7);animation:ctaPulse 2.2s ease-out infinite}
.nav-cta:hover{transform:translateY(-2px);box-shadow:0 14px 30px -8px rgba(7,63,94,.95)}
@keyframes ctaShimmer{0%{background-position:-70% 0,0 0}55%,100%{background-position:170% 0,0 0}}
@keyframes ctaPulse{0%{box-shadow:0 0 0 0 rgba(245,166,35,.65)}70%{box-shadow:0 0 0 10px rgba(245,166,35,0)}100%{box-shadow:0 0 0 0 rgba(245,166,35,0)}}
header.nav.scrolled .nav-cta{padding:9px 18px;font-size:13px;border-radius:10px;gap:8px;box-shadow:0 6px 16px -10px rgba(21,155,214,.8)}
header.nav.scrolled .nav-cta::before{width:8px;height:8px}
@media(prefers-reduced-motion:reduce){.nav-cta::before{animation:none}.nav-cta{animation:none;background-position:50% 50%}}
.burger{display:none;flex-direction:column;gap:5px;cursor:pointer;padding:8px;background:none;border:0}
.burger span{width:24px;height:2px;background:var(--navy);border-radius:2px;transition:transform .25s,opacity .2s}
.nav-home{display:inline-flex;align-items:center;color:var(--ink);opacity:.72}
.nav-home svg{width:21px;height:21px}
.nav-home:hover,.nav-home.active{opacity:1;color:var(--blue)}
.nav-home::after{display:none!important}
/* mobile menu */
.mobile-menu{display:none;position:fixed;inset:76px 0 auto 0;background:#fff;border-bottom:1px solid var(--line);box-shadow:var(--shadow);z-index:55;padding:14px 0}
.mobile-menu.open{display:block}
.mobile-menu a{display:block;padding:14px 36px;font-size:16px;font-weight:600;color:var(--navy)}
.mobile-menu a:hover{background:var(--paper-2);color:var(--blue)}

/* ---- PAGE HERO (subpages) ---- */
.page-hero{position:relative;background:linear-gradient(180deg,var(--paper-2),var(--paper));overflow:hidden;padding:74px 0 64px}
.page-hero::before{content:"";position:absolute;top:-220px;right:-160px;width:600px;height:600px;border-radius:50%;background:radial-gradient(circle,rgba(41,171,226,.16),transparent 62%)}
.page-hero::after{content:"";position:absolute;bottom:-260px;left:-180px;width:520px;height:520px;border-radius:50%;background:radial-gradient(circle,rgba(245,166,35,.12),transparent 62%)}
.page-hero .wrap{position:relative;z-index:2}
.breadcrumb{display:flex;gap:9px;align-items:center;font-size:13px;color:var(--muted);font-weight:600;margin-bottom:22px}
.breadcrumb a:hover{color:var(--blue)}
.breadcrumb .sep{opacity:.5}
.page-hero h1{font-size:clamp(34px,4.8vw,60px);line-height:1.05;letter-spacing:-.035em;font-weight:800;color:var(--navy);max-width:18ch;margin-top:6px}
.page-hero h1 .hl{color:var(--blue);position:relative;white-space:nowrap}
.page-hero h1 .hl::after{content:"";position:absolute;left:0;right:0;bottom:5px;height:11px;background:rgba(245,166,35,.36);z-index:-1;border-radius:4px}
.page-hero .lede{margin-top:24px;font-size:19px;color:var(--muted);max-width:52ch;line-height:1.6}
.page-hero .lede b{color:var(--ink);font-weight:700}
.page-hero .hero-actions{display:flex;gap:14px;margin-top:32px;flex-wrap:wrap}
/* Mobile/tablet: ukryj formularz w hero. Gdy hero zwija sie na 1 kolumne, formularz ladowal tuz pod tytulem
   i wygladal jak koniec tresci. Na mobile uzytkownik korzysta z przycisku CTA (-> Kontakt) lub formularza nizej. */
@media(max-width:980px){.page-hero .hero-form{display:none}.lp-hero2 .wrap,.ct-hero .wrap,.cat-hero .wrap{grid-template-columns:1fr}}

/* ---- FOOTER ---- */
footer{background:var(--navy);color:#fff;padding:52px 0 30px}
.foot-grid{display:grid;grid-template-columns:1.4fr .85fr .85fr .85fr .85fr 1fr;gap:34px;padding-bottom:40px;border-bottom:1px solid var(--line-2)}
.foot-grid .fcontact a{display:flex;align-items:center;gap:9px}
.foot-grid .fcontact a .ext{margin-left:2px;opacity:.7}
.foot-logo img{height:44px;width:auto;display:block;margin-bottom:16px}
.foot-grid .ftag{color:rgba(255,255,255,.62);font-size:12.5px;max-width:32ch;line-height:1.5}
.foot-grid h2{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--orange);margin-bottom:14px}
.foot-grid a{display:block;font-size:12px;color:rgba(255,255,255,.74);padding:4px 0;transition:color .2s}
.foot-grid a:hover{color:#fff}
.foot-bot{display:flex;justify-content:space-between;align-items:center;padding-top:24px;color:rgba(255,255,255,.55);font-size:12px;flex-wrap:wrap;gap:12px}
@media(max-width:1180px){.foot-grid{grid-template-columns:1fr 1fr 1fr;gap:30px}}

/* ---- PARTNERS STRIP (reużywalny) ---- */
.partners{text-align:center}
.partners .plogos{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:30px 56px;margin-top:8px}
.partners .plogos img{height:62px;width:auto;max-width:190px;object-fit:contain;filter:grayscale(1);opacity:.62;transition:filter .25s,opacity .25s,transform .25s}
.partners .plogos img:hover{filter:grayscale(0);opacity:1;transform:translateY(-3px)}

/* ---- DROPDOWN NAV ---- */
nav.links .has-sub{position:relative}
nav.links .has-sub>a{display:inline-flex;align-items:center;gap:5px}
nav.links .has-sub>a svg{width:13px;height:13px;transition:transform .2s}
nav.links .has-sub:hover>a svg{transform:rotate(180deg)}
nav.links .has-sub::before{content:"";position:absolute;left:-10px;right:-10px;top:100%;height:14px}
nav.links .sub{position:absolute;top:calc(100% + 10px);left:50%;transform:translateX(-50%) translateY(6px);background:#fff;border:1px solid var(--line);border-radius:14px;box-shadow:var(--shadow);padding:8px;min-width:236px;opacity:0;visibility:hidden;transition:opacity .2s,transform .2s;z-index:70}
nav.links .has-sub:hover .sub{opacity:1;visibility:visible;transform:translateX(-50%) translateY(0)}
nav.links .sub a{display:block;padding:11px 14px;border-radius:9px;font-size:14px;font-weight:600;color:var(--ink);opacity:1}
nav.links .sub a::after{display:none}
nav.links .sub a:hover{background:var(--paper-2);color:var(--blue)}
nav.links .sub a small{display:block;font-size:12px;font-weight:500;color:var(--muted);margin-top:2px}
nav.links .sub a:hover small{color:var(--blue-2)}
nav.links .sub{max-height:calc(100vh - 110px);overflow-y:auto}
nav.links .sub .subhead{display:block;padding:10px 14px 5px;font-size:10.5px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);border-top:1px solid var(--line);margin-top:6px}
nav.links .sub .subhead:first-child{border-top:0;margin-top:0}
nav.links .sub a.subchild{padding-left:34px;position:relative}
nav.links .sub a.subchild::before{content:"";position:absolute;left:17px;top:16px;width:6px;height:6px;border-right:2px solid var(--blue);border-bottom:2px solid var(--blue);transform:rotate(-45deg);opacity:.6}
nav.links .sub a.subchild:hover::before{opacity:1}

/* ---- MEGA MENU (Wiedza) ---- */
nav.links .has-sub.mega .mega-panel{position:absolute;top:calc(100% + 10px);left:50%;right:auto;background:#fff;border:1px solid var(--line);border-radius:16px;box-shadow:var(--shadow);padding:22px;display:grid;grid-template-columns:repeat(3,224px);gap:4px 18px;max-width:calc(100vw - 48px);opacity:0;visibility:hidden;transform:translateX(-50%) translateY(6px);transition:opacity .2s,transform .2s;z-index:70}
nav.links .has-sub.mega:hover .mega-panel{opacity:1;visibility:visible;transform:translateX(-50%) translateY(0)}
.mega-col{display:flex;flex-direction:column;min-width:0}
.mega-col .mhead{font-size:10.5px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);padding:4px 12px 8px}
.mega-link{display:flex;gap:12px;align-items:flex-start;padding:10px 12px;border-radius:11px;transition:background .2s}
.mega-link:hover{background:var(--paper-2)}
.mega-link .mic{flex:none;width:34px;height:34px;border-radius:9px;background:var(--paper-3);color:var(--blue);display:grid;place-items:center;transition:background .2s,color .2s}
.mega-link:hover .mic{background:var(--blue);color:#fff}
.mega-link .mic svg{width:17px;height:17px}
.mega-link .mt{display:block;font-size:14px;font-weight:700;color:var(--ink);line-height:1.25}
.mega-link:hover .mt{color:var(--blue)}
.mega-link .md{display:block;font-size:12px;color:var(--muted);margin-top:2px;line-height:1.4}

/* ---- MOBILE MENU GROUPS / AKORDEON ---- */
.mobile-menu .mgroup{padding:10px 36px 4px;font-size:11px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.mobile-menu .macc{display:flex;align-items:center;justify-content:space-between;width:100%;background:none;border:0;border-top:1px solid var(--line);padding:16px 36px;font-size:16px;font-weight:700;color:var(--navy);cursor:pointer;font-family:inherit;text-align:left}
.mobile-menu .macc:first-child{border-top:0}
.mobile-menu .macc svg{width:18px;height:18px;color:var(--blue);transition:transform .28s cubic-bezier(.2,.7,.2,1);flex:none}
.mobile-menu .macc.open{color:var(--blue)}
.mobile-menu .macc.open svg{transform:rotate(180deg)}
.mobile-menu .mpanel{max-height:0;overflow:hidden;transition:max-height .3s cubic-bezier(.2,.7,.2,1);background:var(--paper-2)}
.mobile-menu .mpanel a{padding:12px 36px;font-size:15px;font-weight:600}
.mobile-menu a.mlink{border-top:1px solid var(--line);font-size:16px;font-weight:700;padding:16px 36px}
.mobile-menu .msub{padding:9px 36px 2px;font-size:10.5px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--blue)}
.mobile-menu a.msubchild{padding-left:56px;position:relative}
.mobile-menu a.msubchild::before{content:"";position:absolute;left:38px;top:21px;width:7px;height:7px;border-right:2px solid var(--blue);border-bottom:2px solid var(--blue);transform:rotate(-45deg);opacity:.6}
.mobile-menu .mcta{position:relative;margin:14px 24px 8px;display:flex;align-items:center;justify-content:center;gap:9px;background-image:linear-gradient(115deg,transparent 43%,rgba(255,255,255,.18) 50%,transparent 57%),linear-gradient(135deg,#0A5680,#0E76AE);background-size:260% 100%,100% 100%;background-position:-70% 0,0 0;background-repeat:no-repeat;color:#fff;border-radius:12px;padding:15px 22px;font-size:15px;font-weight:700;box-shadow:0 10px 24px -10px rgba(7,63,94,.85);animation:ctaShimmer 8s ease-in-out infinite}
.mobile-menu .mcta::before{content:"";width:9px;height:9px;border-radius:50%;background:var(--orange);flex:none;box-shadow:0 0 0 0 rgba(245,166,35,.7);animation:ctaPulse 2.2s ease-out infinite}
.mobile-menu .mcta:hover{box-shadow:0 14px 30px -8px rgba(7,63,94,.95)}
@media(prefers-reduced-motion:reduce){.mobile-menu .mcta{animation:none;background-position:50% 50%}.mobile-menu .mcta::before{animation:none}}

@media(max-width:980px){
  .wrap{padding:0 22px}
  nav.links,.nav-cta{display:none}
  .burger{display:flex}
  section{padding:64px 0}
  .foot-grid{grid-template-columns:1fr 1fr;gap:28px}
}

/* ---- REUŻYWALNE KOMPONENTY (strony usług) ---- */
.split .wrap{display:grid;grid-template-columns:1fr 1fr;gap:54px;align-items:center}
.split.alt .copy{order:2}
.media-frame{border-radius:22px;overflow:hidden;border:1px solid var(--line);box-shadow:var(--shadow);background:#eef1f4}
.media-frame img{width:100%;display:block}
.lead-p{font-size:17px;color:var(--muted);line-height:1.7;margin-bottom:18px}
.lead-p b{color:var(--ink);font-weight:700}
.sec-title{font-size:clamp(26px,3vw,38px);font-weight:800;color:var(--navy);letter-spacing:-.03em;line-height:1.1;margin:16px 0 22px}
.fgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.fgrid.two{grid-template-columns:repeat(2,1fr)}
.fcard{background:#fff;border:1px solid var(--line);border-radius:18px;padding:30px 26px 32px;transition:transform .25s,box-shadow .25s}
.fcard:hover{transform:translateY(-5px);box-shadow:var(--shadow)}
.fcard .ic{width:48px;height:48px;border-radius:13px;background:var(--paper-3);color:var(--blue);display:grid;place-items:center;margin-bottom:18px}
.fcard:nth-child(even) .ic{background:var(--orange-soft);color:var(--orange-deep)}
.fcard .ic svg{width:23px;height:23px}
.fcard h3{font-size:18px;font-weight:800;color:var(--navy);margin-bottom:9px;letter-spacing:-.01em}
.fcard p{font-size:14px;color:var(--muted);line-height:1.55}
.checklist{list-style:none;display:flex;flex-direction:column;gap:12px;margin-top:4px}
.checklist li{display:flex;gap:12px;font-size:15.5px;color:var(--ink);line-height:1.5}
.checklist li::before{content:"";flex:none;width:10px;height:10px;margin-top:6px;background:var(--orange);border-radius:2px}
.chips{display:flex;flex-wrap:wrap;gap:10px}
.chips span{font-size:13.5px;font-weight:700;color:var(--navy);background:#fff;border:1px solid var(--line);border-radius:100px;padding:9px 16px}
.cta-band{text-align:center}
.cta-band .box{background:var(--paper-2);border:1px solid var(--line);border-radius:28px;padding:58px;box-shadow:var(--shadow-sm)}
.cta-band h2{font-size:clamp(27px,3.4vw,42px);font-weight:800;color:var(--navy);letter-spacing:-.03em;line-height:1.1;max-width:24ch;margin:0 auto}
.cta-band p{font-size:17.5px;color:var(--muted);max-width:54ch;margin:16px auto 28px}
.cta-band .acts{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
@media(max-width:980px){
  .split .wrap{grid-template-columns:1fr;gap:30px}
  .split.alt .copy{order:0}
  .fgrid,.fgrid.two{grid-template-columns:1fr}
  .cta-band .box{padding:38px 24px}
}

/* ---- LOGO WALL (klienci) ---- */
.logo-wall{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:18px;overflow:hidden}
.logo-wall .tile{background:#fff;display:grid;place-items:center;padding:30px 22px}
.logo-wall .tile img{max-height:44px;max-width:160px;width:auto;height:auto;object-fit:contain;opacity:.78;transition:opacity .2s,transform .2s}
.logo-wall .tile:hover img{opacity:1;transform:translateY(-2px)}
.logo-wall.brands{grid-template-columns:repeat(5,1fr)}
.eco-logos{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-bottom:30px}
.eco-logos .el{background:#fff;border:1px solid var(--line);border-radius:16px;display:grid;place-items:center;padding:26px 22px;min-height:96px;transition:transform .25s,box-shadow .25s}
.eco-logos .el:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.eco-logos .el img{max-height:46px;max-width:100%;width:auto;height:auto;object-fit:contain;filter:grayscale(1);opacity:.7;transition:filter .25s,opacity .25s}
.eco-logos .el:hover img{filter:grayscale(0);opacity:1}
.ph-note{text-align:center;font-size:12.5px;color:var(--muted);margin-top:16px}

/* ---- USPRAWNIENIA MOBILNE ---- */
.mobile-menu{max-height:calc(100vh - 76px);overflow-y:auto;-webkit-overflow-scrolling:touch}
@media(max-width:780px){
  .logo-wall{grid-template-columns:repeat(2,1fr)}
  .logo-wall.brands{grid-template-columns:repeat(3,1fr)}
  .eco-logos{grid-template-columns:repeat(2,1fr)}
}
@media(max-width:600px){
  .wrap{padding:0 18px}
  section{padding:52px 0}
  .page-hero{padding:42px 0 38px}
  .sec-head{margin-bottom:34px}
  .btn{padding:14px 22px;font-size:15px}
  .hero-actions{width:100%}
  .hero-actions .btn,.cta-band .acts .btn{width:100%;justify-content:center}
  .cta-band .box{padding:30px 20px}
  .partners .plogos{gap:24px 36px}
  .partners .plogos img{height:46px}
  .logo-wall.brands{grid-template-columns:repeat(2,1fr)}
  .eco-logos{grid-template-columns:1fr 1fr}
  .logo-wall .tile{padding:22px 14px}
  .logo-wall .tile img{max-height:36px}
  .breadcrumb{flex-wrap:wrap}
}

/* pager (paginacja list) */
.pager{display:flex;justify-content:center;gap:8px;margin-top:42px;flex-wrap:wrap}
.pager .pg{min-width:42px;height:42px;padding:0 13px;border:1px solid var(--line);background:#fff;border-radius:11px;font-family:var(--font);font-weight:700;font-size:14px;color:var(--muted);cursor:pointer;transition:all .2s}
.pager .pg:hover{border-color:var(--blue);color:var(--blue)}
.pager .pg.cur{background:var(--navy);color:#fff;border-color:transparent}
.pager .pg.cur:hover{color:#fff}
.pager .pg:disabled{opacity:.4;cursor:default}

/* logo ACRA: szare, kolor po najechaniu */
img[src$="acra-logo.svg"]{filter:grayscale(1);opacity:.55;transition:filter .25s,opacity .25s}
img[src$="acra-logo.svg"]:hover{filter:none;opacity:1}

/* ---- TABELA PORÓWNAWCZA (3PG a inne agencje) ---- */
.cmp-wrap{border:1px solid var(--line);border-radius:20px;overflow:hidden;background:#fff;box-shadow:var(--shadow-sm)}
.cmp-scroll{overflow-x:auto}
table.cmp{width:100%;border-collapse:collapse;font-size:15px}
table.cmp thead th{text-align:left;padding:18px 22px;background:var(--paper-2);font-weight:700;color:var(--muted);font-size:13px;letter-spacing:.02em;border-bottom:1px solid var(--line);vertical-align:bottom}
table.cmp thead th.us{background:linear-gradient(135deg,var(--blue-deep),var(--navy));color:#fff;font-size:15px;font-weight:800}
table.cmp thead th small{display:block;font-weight:600;font-size:11px;margin-top:3px;color:var(--muted);text-transform:none;letter-spacing:0}
table.cmp thead th.us small{display:block;font-weight:600;color:#9BDAF7;font-size:11px;margin-top:3px;text-transform:uppercase;letter-spacing:.08em}
table.cmp tbody td{padding:16px 22px;border-bottom:1px solid var(--line);color:var(--muted);line-height:1.5;vertical-align:top}
table.cmp tbody tr:last-child td{border-bottom:0}
table.cmp td.dim{font-weight:700;color:var(--navy);width:230px}
table.cmp td.us{background:rgba(21,155,214,.05);color:var(--ink);font-weight:600;border-left:2px solid var(--blue)}
table.cmp td.us b{color:var(--blue-deep)}
@media(max-width:760px){table.cmp{min-width:560px}}

/* ---- DWA BLOKI: łączy / różni ---- */
.cmp-split{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:8px}
.cmp-split .cs-card{border:1px solid var(--line);border-radius:18px;padding:28px 26px;background:#fff}
.cmp-split .cs-card.same{background:var(--paper-2)}
.cmp-split .cs-card.diff{background:linear-gradient(150deg,#1c4254,var(--navy));border-color:transparent;color:#fff}
.cmp-split .cs-card h3{font-size:18px;font-weight:800;letter-spacing:-.01em;margin-bottom:14px;color:var(--navy)}
.cmp-split .cs-card.diff h3{color:#fff}
.cmp-split .cs-card ul{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:11px}
.cmp-split .cs-card li{position:relative;padding-left:28px;font-size:14.5px;line-height:1.5;color:var(--muted)}
.cmp-split .cs-card.diff li{color:rgba(255,255,255,.85)}
.cmp-split .cs-card li::before{content:"";position:absolute;left:0;top:6px;width:16px;height:16px;border-radius:50%;background:var(--blue);-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M20 6L9 17l-5-5'/%3E%3C/svg%3E") center/12px no-repeat;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M20 6L9 17l-5-5'/%3E%3C/svg%3E") center/12px no-repeat}
.cmp-split .cs-card.diff li::before{background:var(--orange)}
.cmp-split .cs-card li b{color:var(--ink)}.cmp-split .cs-card.diff li b{color:#fff}
@media(max-width:760px){.cmp-split{grid-template-columns:1fr}}

/* ---- FAQ (GEO) ---- */
.faq-list{display:flex;flex-direction:column;gap:14px;max-width:820px}
.faq-item{border:1px solid var(--line);border-radius:16px;background:#fff;padding:22px 26px}
.faq-item h3{font-size:17px;font-weight:800;color:var(--navy);letter-spacing:-.01em;margin-bottom:8px}
.faq-item p{font-size:15px;color:var(--muted);line-height:1.62}
.faq-item p b{color:var(--ink)}

/* ---- proza SEO/GEO ---- */
.prose-lead{font-size:17px;color:var(--muted);line-height:1.7;max-width:74ch}
.prose-lead b{color:var(--ink)}

/* ============================================================
   BLOK „O FIRMIE 3PG" (.why3) — uniwersalny, tuż przed stopką.
   Pola edytowalne w Customizerze: data-edit="..."
   ============================================================ */
.why3{padding:72px 0;background:linear-gradient(180deg,#FBF1DF,#FDF7EC)}
.why3 .wrap{display:grid;grid-template-columns:1fr 1.04fr;gap:56px;align-items:stretch}
.why3 .wrap>div:first-child{display:flex;flex-direction:column}
.why3 .brandlogo{height:42px;width:auto;display:block;margin-top:auto;padding-top:34px;filter:grayscale(1) opacity(.62)}
.why3 .eyebrow{display:inline-flex;align-items:center;gap:9px;font-size:12px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--orange-deep)}
.why3 .eyebrow::before{content:"";width:11px;height:11px;border-radius:3px;background:var(--orange)}
.why3 h2{font-size:clamp(27px,3vw,37px);font-weight:800;letter-spacing:-.025em;line-height:1.12;margin-top:14px;color:#3a2600}
.why3 .lede{font-size:16px;line-height:1.68;margin-top:16px;max-width:54ch;color:#7a6a4f}
.why3 .lede b{color:#3a2600}
.why3 .cards{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.why3 .c{background:#fff;border:1px solid #efdcbd;border-radius:18px;padding:24px 22px 22px;display:flex;flex-direction:column;gap:11px;box-shadow:0 18px 38px -30px rgba(120,80,10,.4)}
.why3 .c .ic{width:42px;height:42px;border-radius:12px;background:#fdeccd;display:grid;place-items:center}
.why3 .c .ic svg{width:22px;height:22px;fill:none;stroke:var(--orange-deep);stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.why3 .c b{font-size:15.5px;font-weight:800;letter-spacing:-.01em;line-height:1.25;color:#3a2600}
.why3 .c b em{font-style:normal;color:var(--orange-deep)}
.why3 .c p{font-size:12.8px;line-height:1.55;color:#8a7458}
@media(max-width:920px){.why3 .wrap{grid-template-columns:1fr;gap:32px}.why3 .brandlogo{margin-top:0;padding-top:30px}}
@media(max-width:520px){.why3 .cards{grid-template-columns:1fr}}

/* ---- LITERATURA / ŹRÓDŁA (raporty) ---- */
.lit-band{background:linear-gradient(135deg,var(--blue-deep),var(--navy));border-radius:24px;color:#fff;padding:48px 54px;display:grid;grid-template-columns:auto 1fr auto;gap:40px;align-items:center;position:relative;overflow:hidden}
.lit-band::after{content:"";position:absolute;right:-120px;bottom:-130px;width:360px;height:360px;border-radius:50%;background:radial-gradient(circle,rgba(245,166,35,.28),transparent 62%)}
.lit-band>*{position:relative;z-index:2}
.lit-ic{width:74px;height:74px;border-radius:19px;background:rgba(255,255,255,.1);display:grid;place-items:center;flex:none}
.lit-ic svg{width:36px;height:36px;fill:none;stroke:var(--orange);stroke-width:1.7;stroke-linecap:round;stroke-linejoin:round}
.lit-band .eyebrow{color:#9BDAF7}
.lit-band h2{color:#fff;font-size:clamp(23px,2.5vw,31px);font-weight:800;letter-spacing:-.025em;line-height:1.14;margin-top:12px}
.lit-band p{color:rgba(255,255,255,.8);font-size:16px;line-height:1.62;margin-top:14px;max-width:66ch}
.lit-band p b{color:#fff;font-weight:700}
.lit-refs{display:flex;flex-direction:column;gap:10px;flex:none;width:188px}
.lit-refs .ref{background:rgba(255,255,255,.07);border:1px solid rgba(255,255,255,.14);border-radius:11px;padding:11px 14px}
.lit-refs .ref .rl{display:block;height:7px;border-radius:4px;background:rgba(255,255,255,.34)}
.lit-refs .ref .rs{display:block;height:7px;border-radius:4px;background:rgba(255,255,255,.16);margin-top:7px;width:62%}
.lit-refs .ref:nth-child(2) .rs{width:78%}
.lit-refs .ref:nth-child(3) .rs{width:48%}
@media(max-width:920px){.lit-band{grid-template-columns:1fr;gap:26px;padding:34px 28px}.lit-refs{flex-direction:row;width:auto}.lit-refs .ref{flex:1}}

/* ---- CROSS-SELL: ACRA ⇄ one-off ---- */
.xsell-acra{background:linear-gradient(135deg,var(--blue-deep),var(--navy));border-radius:24px;color:#fff;padding:44px 50px;display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center;position:relative;overflow:hidden}
.xsell-acra::after{content:"";position:absolute;right:-110px;top:-120px;width:340px;height:340px;border-radius:50%;background:radial-gradient(circle,rgba(245,166,35,.24),transparent 62%)}
.xsell-acra>*{position:relative;z-index:2}
.xsell-acra .eyebrow{color:#9BDAF7}
.xsell-acra h2{font-size:clamp(21px,2.4vw,28px);font-weight:800;letter-spacing:-.025em;line-height:1.16;margin-top:12px;color:#fff}
.xsell-acra p{color:rgba(255,255,255,.78);font-size:15px;line-height:1.6;margin-top:12px;max-width:46ch}
.xsell-links{display:grid;grid-template-columns:1fr 1fr;gap:11px}
.xsell-links a{display:flex;align-items:center;gap:12px;background:rgba(255,255,255,.07);border:1px solid rgba(255,255,255,.16);border-radius:13px;padding:14px 16px;color:#fff;transition:background .2s,transform .2s,border-color .2s}
.xsell-links a:hover{background:rgba(255,255,255,.13);transform:translateY(-2px);border-color:rgba(255,255,255,.4)}
.xsell-links a .ti{width:34px;height:34px;border-radius:9px;background:rgba(255,255,255,.12);display:grid;place-items:center;flex:none}
.xsell-links a .ti svg{width:18px;height:18px;fill:none;stroke:#fff;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.xsell-links a b{font-size:14px;font-weight:700}
.xsell-links a .ar{margin-left:auto;opacity:.7;font-weight:700}
.xsell-strat{background:linear-gradient(135deg,var(--blue-deep),var(--navy));border-radius:24px;color:#fff;padding:46px 52px;display:grid;grid-template-columns:1.3fr auto;gap:40px;align-items:center;position:relative;overflow:hidden}
.xsell-strat::after{content:"";position:absolute;right:-110px;bottom:-130px;width:360px;height:360px;border-radius:50%;background:radial-gradient(circle,rgba(245,166,35,.3),transparent 62%)}
.xsell-strat>*{position:relative;z-index:2}
.xsell-strat .eyebrow{color:#ffc468}
.xsell-strat h2{font-size:clamp(22px,2.5vw,30px);font-weight:800;letter-spacing:-.025em;line-height:1.15;margin-top:12px;color:#fff}
.xsell-strat p{color:rgba(255,255,255,.8);font-size:15.5px;line-height:1.6;margin-top:13px;max-width:54ch}
.xsell-strat .btn{white-space:nowrap}
@media(max-width:860px){
  .xsell-acra{grid-template-columns:1fr;gap:24px;padding:32px 26px}.xsell-links{grid-template-columns:1fr}
  .xsell-strat{grid-template-columns:1fr;gap:24px;padding:32px 26px}
}

/* ---- Udostepnianie (share) – globalne (wideo/newsletter/encyklopedia, nie tylko blog) + tooltip kopiowania ---- */
.share{display:flex;align-items:center;gap:12px;margin-top:34px;flex-wrap:wrap}
.share span{font-size:13px;font-weight:700;color:var(--muted)}
.share a{width:40px;height:40px;border-radius:11px;border:1px solid var(--line);display:grid;place-items:center;color:var(--navy);background:#fff;transition:border-color .2s,color .2s,transform .2s}
.share a:hover{border-color:var(--blue);color:var(--blue);transform:translateY(-2px)}
.share a svg{width:18px;height:18px}
.js-copy-link{position:relative}
.js-copy-link.copied{border-color:var(--blue);color:var(--blue)}
.js-copy-link.copy-fail{border-color:#c0392b;color:#c0392b}
.js-copy-link.copied::after,.js-copy-link.copy-fail::after{content:"Skopiowano!";position:absolute;left:50%;bottom:calc(100% + 9px);transform:translateX(-50%);background:var(--navy);color:#fff;font-size:12px;font-weight:700;white-space:nowrap;padding:5px 10px;border-radius:8px;pointer-events:none;z-index:30;box-shadow:0 8px 20px -8px rgba(11,30,52,.45)}
.js-copy-link.copy-fail::after{content:"Zaznacz i skopiuj"}